Why a textile recycling startup is launching a fashion brand

Mar 22, 2024

In a precarious time for fashion’s next-gen materials, Evnru is trying a different tack. Waiting for brands is proving too slow, so the textile recycling startup is putting itself in the driver’s seat and starting a fashion line made with its recycled fibers. Today, starting with a hoodie launching in collaboration with legacy streetwear designer Christopher Bevans, Seattle-based Evrnu is going straight to consumers, and with its own vision for what its technology can offer.

https://www.voguebusiness.com/story/sustainability/evrnu-is-launching-a-fashion-brand