The Real Impact of Fiber Prices at Retail

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Educating yourself to Increase Customer Loyalty

Every retailer is different—with their own unique customer bases, price points, and concerns—and no two supply chains are exactly the same. Yet every apparel supplier, manufacturer, and brand shares two common goals:

  • Finding ways to increase the value of what they sell
  • Communicating that value to customers

With this in mind, lets take a closer look at fiber prices and how they affect not just the supply chain, but also the retail prices of garments. Whatever your goals and motivations, some of these conclusions may surprise you—and could even have you rethinking your marketing strategy.  READ MORE